LINK’s leader, Todd
Sebastian, shares
some practical tips
for captivating clients
in his new bestseller

Nearly 50% of Agency-Client Relationships Last Less Than Two Years.*

Clients are simply not satisfied with the level of passion, proactive thinking, and strategic consultation they receive from their marketing agencies.

As a result, clients fire their agencies and client service careers suffer.

But, agencies are not solely responsible.

A Strong Connection Requires
Two Strong Links.

If clients want agencies to behave like partners, clients would do well to more effectively enroll and motivate their agencies with clear direction and expectations.

When agencies and clients connect more strongly with each other, they create stronger brands—more quickly and cost-efficiently—that connect with their target audiences.

We Provide Practical Solutions
to Create Stronger Connections.

*(Source: Reardon Smith Whittaker’s “New Business Report: A Client’s Perspective”)